Google’s inactive account policy: how will it affect your marketing? Starting December 1st Google will start to delete inactive Gmail email accounts, as part of their inactive email account policy, but how will that affect your marketing as a small business owner?...
EXPERT TIPS Prepare Your Marketing For Christmas Every Christmas season, I’m blown away by the number of businesses making the same mistakes again and again. To help you prepare your marketing for Christmas and do it better this year, here’s 5 tips that...
How to ensure your email marketing is compliant with Australia’s Spam Act In case you missed it, CBA’s email marketing team are on the naughty step and they can’t blame this on the intern. How can business owners ensure that their email marketing is compliant...
When you decide to work with a marketing agency or a freelancer to help you improve your Shopify store it is important that you maintain control over the access to your online store. After all, it is your business and means of making money. That’s why I find it...
Email marketing is an important tool for retailers to reach out to customers and drive sales. But with so many emails being sent every day, it’s important to have unique and engaging content that stands out, otherwise you’re just wasting time. In this post...
Email marketing is a powerful tool for small businesses, providing an easy way to reach out to your customers in a cost-effective and targeted manner. Unlike your social media audience, you’re not battling against an algorithm to be seen and you’ll never...
