by Charlie | Jul 22, 2022 | Marketing, Marketing Strategy, Social Media Marketing
Newsflash! Facebook is making more changes to the news feed, here’s the DL… Facebook launches an updated new feed this week. Facebook (or Meta as we’re now meant to call it) announced this week that they are rolling out a new update to the Facebook news feed that...
by Charlie | May 16, 2022 | Marketing, Marketing Strategy, Social Media Marketing
One of the things that I consistently see cropping up in online business communities is small business owners asking about how they can use influencer marketing better in their business. Perhaps they’ve sent out a heap of product and seen little return. Maybe they’re...
by Charlie | Jul 26, 2021 | Content Marketing, Marketing, Marketing Strategy
This blog is written with the intention to be informative about the IOC’s guidelines and exists only to inform business owners of the responsibilities and regulations around using any Trademarked collateral. So things are kicking off in Japan and businesses around the...
by Charlie | Nov 24, 2020 | Christmas & Black Friday, Marketing, Marketing Opinion, Marketing Strategy
#RealTalk. As an independent business owner Black Friday can feel, well, a bit icky. It’s full of shouty discounts that’d rival the graphics in a JB Hifi. Suddenly whacking a huge 70% discount on your homepage feels a bit out of touch with your...
by Charlie | Nov 10, 2020 | Christmas & Black Friday, Marketing, Marketing Strategy
Black Friday and Cyber Monday 2020 in Australia will take place on Friday 27th November and Monday 30th November. That’s just a little over 2 weeks away. Yikes. Traditionally seen as an in-store only event, Black Friday has grown over recent years to become an online...
by Charlie | Jul 23, 2020 | Content Marketing, Marketing, Marketing Strategy
As conversations around the world are acknowledging the underrepresentation of POC and minority groups in marketing, I felt that the topic of digital accessibility (specifically for those with disabilities) should also be on the radar. 1 in 5 Australians has a...